When it comes to sales communications, standardizing them is critical for quality control and maximizing sales conversions. The results of studies by TAS Group and the Harvard Business Review have revealed that businesses that implement a sales process outperform businesses that do not.
TEXT2DRIVE Helps Auto Dealers Expand Leads, Sales & CSI Scores
Chargebacks due to fraudulent transactions cost the auto industry over 6 billion dollars* per year. Dealership fraud was at an all-time high even before COVID struck:
In 2018 credit card fraud reached $6.8 billion in the US.*
New account fraud is up 13%.*
Account takeovers are up 79%.*
Car dealerships have an employee retention problem. The employee turnover rate currently stands at 67%*, a number that has risen steadily for a decade. This trend presents a costly problem for dealerships, who lose millions of dollars when employees take their customers with them to the next dealership.
The COVID-19 (Coronavirus) pandemic has made widely felt impacts on the automobile industry, vehicle manufacturers are scrambling to mitigate the damage. With car sales declining, automakers are offering a variety of incentives including deferred payments, rebates and discounts.
These Practices Will Keep Your Business Strong During The Soft Economy
Your dealership is not powerless in the wake of the Coronavirus (COVID-19) outbreak. Yes, the economy is soft, but you can still generate service revenue and make car sales.
The trick is to modernize your dealership, to take it beyond 2020. The pandemic may have created the concept of social distancing, but some aspects of it are here to stay. Your customers are now going to expect you to give them the option of conducting their business from the comfort of their home.