A short code is a five or six digit number (37483). A long code is a 10-digit telephone number (855-299-1099). But the difference isn’t just the length. There are various legal and technical differences in the way each number is used. There are also reasons why you should use one over the other. It depends on the objectives of your marketing campaign or customer communications plan.
TEXT2DRIVE Helps Auto Dealers Expand Leads, Sales & CSI Scores
Improving Customer Satisfaction Through Text Messaging Can Better An Auto Manufacturer’s Brand Awareness & Sales
While Auto Manufacturers (MFRs) rely on dealers to “rep” their products to consumers, they needn’t—and shouldn’t—take a back seat to managing the customer experience. The customer's experience & satisfaction at the dealership directly affects the overall brand & sales of the manufacturer. One of the key measurements to evaluating how well dealerships treat customers is a Customer Satisfaction Indexing score (CSI score).
How Auto Dealers Can Avoid Potential High Fines From Text Message Marketing Lawsuits
Texting is a unique and powerful marketing tool for your auto dealership. It is also subject to unique regulations which if violated can have powerful financial consequences. Not text messaging certain information can get you just in much trouble.
Text messaging is a time saver...one Volvo dealership reports that service advisors save as much as 40 hours a month using the TEXT2DRIVE™ messaging platform to notify customers of service intervals, repairs completion and follow-up in place of leaving a voicemail. What’s even better than saving time and money?
TCPA & FCC Regulations, Rules, Penalties And Examples Regarding TEXT MESSAGEs & Privacy
We all know it’s illegal in most states to text and drive. We also know that effective text messaging increases your sales and promotes customer loyalty. What many auto dealers may not know, however, is there are laws enforced by the Federal Communications Commission (FCC) that regulate how you send text messages to customers.